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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

Persolaise 1st March 2026 No Comments

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Persolaise 13th February 2026 No Comments

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Persolaise 11th February 2026 No Comments

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Persolaise 10th February 2026 No Comments

Perfume review Video

Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Persolaise 23rd January 2026 No Comments

List Perfume review Video

Top 10 Best Perfumes Of 2022 So Far, With Max Forti

Best perfumes of 2022 (so far) as selected by Max Forti and award-winning perfume critic Persolaise

Persolaise 3rd July 2022 0 Comments
Favourites List Perfume review Video

The Top 10 Best Perfumes On Me

Top 10 best perfumes on me, as chosen by Madame Persolaise (2022)

Persolaise 2nd July 2022 2 Comments
Perfume review Video

Guerlain Apres L’Ondee, Nahema & Liu Review Of Current Versions – 2022

Guerlain Apres L’Ondee (Jacques Guerlain, 1906), Liu (Jacques Guerlain, 1929) and Nahema (Jean-Paul Guerlain, 1979) reviews by award-winning perfume critic Persolaise (2022)

Persolaise 28th June 2022 0 Comments
Perfume review Video

Electimuss Pomona Vitalis Review – Christian Provenzano; 2022

Electimuss Pomona Vitalis review by award-winning perfume critic Persolaise (Christian Provenzano, 2022)

Persolaise 26th June 2022 0 Comments
Perfume review Video

Penhaligon’s Bluebell Review – Michael Pickthall; 1978

Penhaligon’s Bluebell review by award-winning perfume critic Persolaise (Michael Pickthall, 1978)

Persolaise 25th June 2022 12 Comments
Perfume review Video

The Merchant Of Venice Accordi Di Profumo Review – 2022

Perfume DIY style. The idea has cropped up in several different forms over the years, and the latest contribution to what remains a small field comes from The Merchant Of…

Persolaise 25th June 2022 0 Comments
Perfume review Video

Christian Dior Homme Sport Review – Francois Demachy; 2008

Dior Homme Sport 2008 original review by award-winning perfume critic Persolaise (Francois Demachy, 2022)

Persolaise 23rd June 2022 4 Comments
Perfume review Video

Veronique Gabai Ready For Rose Review – 2022

Veronique Gabai Ready For Rosé review by award-winning perfume critic Persolaise (2022)

Persolaise 21st June 2022 2 Comments
Perfume review Video

Lilanur Brand Showcase – 2022

Lilanur perfume reviews by award-winning critic Persolaise (2022)

Persolaise 20th June 2022 0 Comments
List Perfume review Video

Top 10 Best Alternative Perfumes For Summer 2022

Best perfumes for summer 2022 selected by award-winning critic Persolaise, feat. Cartier, Guerlain, Frederic Malle, Etat Libre D'Orange, Les Indemodables, Comme Des Garcons, Perris, Histoires De Parfums, The Different Company,…

Persolaise 14th June 2022 3 Comments
List Perfume review Video

Top 10 Best Tom Ford Perfumes

Top 10 best Tom Ford perfumes selected by award-winning critic Persolaise (2022)

Persolaise 6th June 2022 1 Comments
Perfume review Video

Francis Kurkdjian A La Rose extrait, Dusita Montri, Off-White Paperwork Solution No. 4, Skandinavisk Kapitel 1 reviews

Miason Francis Kurkdjian A La Rose extrait, Dusita Montri, Off-White Paperwork Solution No. 4, Skandinavisk Kapitel 1 reviews by award-winning perfume critic Persolaise (2022)

Persolaise 4th June 2022 0 Comments
Perfume review Video

Hermes Terre D’Hermes Eau Givree Review – Christine Nagel; 2022

Hermes Terre D'Hermes Eau Givree review by award-winning perfume critic Persolaise (Christine Nagel, 2022)

Persolaise 31st May 2022 4 Comments
Perfume review

Dries Van Noten and Herve Laurent – Skin Time May 2022

Skin Time May 2022 - Persolaise reviews Dries Van Noten and Herve Laurent

Persolaise 30th May 2022 0 Comments
List Published article

Summer Fragrances 2022 In Conde Nast Traveller By Persolaise

Summer perfumes for 2022 in Conde Nast Traveller, selected by award-winning critic Persolaise (feat. Guerlain, Acqua Di Parma, Akro, Arquiste, Alexandre J, Penhaligon's, DS & Durga)

Persolaise 29th May 2022 2 Comments
Perfume review Video

Givenchy Collection Particuliere Review – 2020

Givenchy Collection Particuliere review by award-winning perfume critic Persolaise, featuring Indompte, Garcon Manque, Sans Merci, Sans Artifice (2022)

Persolaise 23rd May 2022 0 Comments
Interview Support

Fiole Interview – Josh Carter & Samuel Gearing

Fiole interview (Samuel Gearing and Josh Carter) by award-winning perfume critic Persolaise (2022)

Persolaise 17th May 2022 0 Comments
List Perfume review Video

Top 10 Best Chanel Perfumes

Top 10 best perfumes from Chanel selected by award-winning critic Persolaise (2022)

Persolaise 16th May 2022 1 Comments
Perfume review Video

Christian Dior Dune Pour Homme Review – Olivier Cresp & Jean-Pierre Bethouart; 1997

Dior Dune Pour Homme review by award-winning perfume critic Persolaise (Olivier Cresp, Jean-Pierre Bethouart, 1997)

Persolaise 14th May 2022 2 Comments
Perfume review Video

Chanel Les Eaux Paris-Paris Review – Olivier Polge; 2022

Chanel Paris-Paris review by award-winning perfume critic Persolaise (Olivier Polge, 2022)

Persolaise 13th May 2022 0 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026
  • More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026
  • Frederic Malle Contre-Jour review – Annick Menardo; 2026
  • The Slow Burn – Top 10 Best Tobacco Perfumes
  • Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Most Popular Posts

  • Frederic Malle Contre-Jour review - Annick Menardo; 2026
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  • Louis Vuitton Imagination Review - Jacques Cavallier; 2021
  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews - 2026
  • The Slow Burn - Top 10 Best Tobacco Perfumes
  • More Parfum D’Empire, Diorella and Frederic Malle Discontinuations – Skin Time July 2021

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
Black Narcissus
Bois De Jasmin
Now Smell This
Parfumo

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You Missed

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.