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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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List Perfume review Video

Don’t Mind My Shoulder Pads – Top 10 Perfumes Leading The Eighties Revival

Persolaise 2nd June 2026 No Comments

Perfume review

Serge Lutens La Nuit Tombee, Trudon Carmen, Tauer Patch Absolue and other reviews – 2026

Persolaise 31st May 2026 No Comments

Perfume review

Guerlain Tabac Sahara, BDK Velvet Tonka extrait, Matiere Premiere Vanilla Powder extrait and other reviews – 2026

Persolaise 23rd May 2026 No Comments

Perfume review Video

Marc-Antoine Barrois B87.135, Guerlain L’Homme Ideal Cologne Forte, Montblanc Neroli Letters and other reviews – 2026

Persolaise 5th May 2026 No Comments

Interview Video

Barbara Herman and Jo Fairley live interviews

Persolaise 4th May 2026 No Comments

Archive Perfume review

Tom Ford Santal Blush Review – From The Archive

Tom Ford Santal Blush review by award-winning perfume critic Persolaise (from the archive, Yann Vasnier, 2011)

Persolaise 26th November 2020 0 Comments
Perfume review Video

Atelier Versace Perfume Review – 2020

Atelier Versace perfume review (feat. Jasmin Au Soleil and Figue Blanche) by award-winning critic Persolaise (2020)

Persolaise 25th November 2020 1 Comments
Perfume review Video

Penhaligon’s The Inimitable William Penhaligon Review – 2020

Penhaligon's Inimitable William Penhaligon review by award-winning perfume critic Persolaise (2020)

Persolaise 24th November 2020 2 Comments
Perfume review

Sous Le Manteau Review – Nathalie Feisthauer; 2016

Sous Le Manteau review by award-winning perfume critic Persolaise (Nathalie Feisthauer, 2016)

Persolaise 23rd November 2020 0 Comments
List Shopping

Christmas 2020 Perfume Gift Guide – Part 2 Everything Else

Part 2 of Christmas 2020 perfume gift guide by award-winning critic Persolaise, feat. Serge Lutens, Dior, Frederic Malle, Kilian, Guerlain and others

Persolaise 17th November 2020 0 Comments
Perfume review

Cartier La Panthere Parfum Review – Mathilde Laurent; 2020

Cartier La Panthere Parfum review by award-winning perfume critic Persolaise (Mathilde Laurent, 2020)

Persolaise 10th November 2020 4 Comments
List Perfume review Shopping

Christmas 2020 Perfume Gift Guide – Part 1 The Extraits

Christmas 2020 perfume gift guide by award-winning critic Persolaise, feat. extraits from Chanel, Guerlain, Hermes, Tauer, Tom Ford, Cartier

Persolaise 5th November 2020 4 Comments
Perfume review

Comme Des Garcons Rouge Review – 2020

Comme Des Garcons Rouge review by award-winning perfume critic Persolaise (2020)

Persolaise 3rd November 2020 9 Comments
Interview Video

And Fragrance Simon Constantine Live Interview

Simon Constantine And Fragrance interview by award-winning perfume critic Persolaise (2020)

Persolaise 31st October 2020 0 Comments
Interview Video

Richard E Grant Jack Perfume Live Interview

Richard E Grant Jack Perfume interview by award-winning perfume critic Persolaise (2020)

Persolaise 29th October 2020 0 Comments
Interview Video

Eris Parfums Barbara Herman Live Interview

Eris Parfums Barbara Herman live interview by award-winning perfume critic Persolaise (2020)

Persolaise 28th October 2020 0 Comments
Perfume review Video

Chanel Extraits – Cuir De Russie, Coco, Bois Des Iles, No. 22 & Coromandel Review

Chanel extraits review by award-winning perfume critic Persolaise (feat. Cuir De Russie, Coromandel, Bois Des Iles, Coco, No. 22)

Persolaise 20th October 2020 5 Comments
Perfume review Video

100 Years Of Chanel No. 5 – Anniversary Of An Icon

100 years of Chanel No. 5 celebrated by award-winning perfume critic, Persolaise (Ernest Beaux, 1921)

Persolaise 19th October 2020 10 Comments
Perfume review Video

Byredo Tobacco Mandarin Review – 2020

Byredo Tobacco Mandarin review by award-winning perfume critic Persolaise (2020)

Persolaise 17th October 2020 0 Comments
Perfume review Video

Guerlain Jicky Extrait Review – Aime Guerlain; 1889

Guerlain Jicky review by award-winning perfume critic Persolaise (Aime Guerlain, 1889)

Persolaise 16th October 2020 0 Comments
Perfume review Video

Tom Ford Black Orchid Parfum Review – 2020

Tom Ford Black Orchid Parfum review by award-winning perfume critic Persolaise (2020)

Persolaise 15th October 2020 3 Comments
Interview Published article

Perfume & Diversity – Persolaise Article In Scented Letter

Persolaise article in The Perfume Society's The Scented Letter on diversity and inclusivity, featuring Ajmal, And, Jazmin Sarai, Molton Brown

Persolaise 14th October 2020 0 Comments
Perfume review Video

Estee Lauder Beautiful Absolu Review – 2020

Estee Lauder Beautiful Absolu review by award-winning perfume critic Persolaise (2020)

Persolaise 12th October 2020 1 Comments
Perfume review Video

Nasomatto Fantomas Review – Alessandro Gualtieri; 2020

Nasomatto Fantomas review by award-winning perfume critic Persolaise (Alessandro Gualtieri, 2020)

Persolaise 11th October 2020 0 Comments
Perfume review Video

Caron Aimez-Moi Comme Je Suis Review – Jean Jacques; 2020

Caron Aimez-Moi Comme Je Suis review by award-winning perfume critic Persolaise (Jean Jacques, 2020)

Persolaise 9th October 2020 3 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Don’t Mind My Shoulder Pads – Top 10 Perfumes Leading The Eighties Revival
  • Serge Lutens La Nuit Tombee, Trudon Carmen, Tauer Patch Absolue and other reviews – 2026
  • Guerlain Tabac Sahara, BDK Velvet Tonka extrait, Matiere Premiere Vanilla Powder extrait and other reviews – 2026
  • Marc-Antoine Barrois B87.135, Guerlain L’Homme Ideal Cologne Forte, Montblanc Neroli Letters and other reviews – 2026
  • Barbara Herman and Jo Fairley live interviews

Most Popular Posts

  • Best Perfumes Of 2019 - Waiting For The Revolution
  • Top 10 Best Perfumes Of 2021 - Hovering In Limbo
  • Best Perfumes Of 2020 - A Time For Seeking Beauty
  • Top 10 Best Perfumes For Spring 2023 - The Scent Of Rejuvenation
  • Top 10 Best Perfumes Of 2022
  • Top 10 Perfumes For Summer 2023 - The Scent Of Sincerity
  • Top 10 Best Perfumes For Winter 2023 – Scents Of Timeless Wisdom

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
Black Narcissus
Bois De Jasmin
Now Smell This
Parfumo

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You Missed

List Perfume review Video

Don’t Mind My Shoulder Pads – Top 10 Perfumes Leading The Eighties Revival

Perfume review

Serge Lutens La Nuit Tombee, Trudon Carmen, Tauer Patch Absolue and other reviews – 2026

Perfume review

Guerlain Tabac Sahara, BDK Velvet Tonka extrait, Matiere Premiere Vanilla Powder extrait and other reviews – 2026

Perfume review Video

Marc-Antoine Barrois B87.135, Guerlain L’Homme Ideal Cologne Forte, Montblanc Neroli Letters and other reviews – 2026

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.