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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Persolaise 15th April 2026 No Comments

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Persolaise 6th April 2026 No Comments

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

Persolaise 2nd April 2026 No Comments

List Perfume review Video

Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

Persolaise 20th March 2026 No Comments

Perfume review

Tom Ford Oud Voyager, Guerlain Royal Extract III and other reviews – 2026

Persolaise 16th March 2026 No Comments

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You'll Always Have The Truth – An Interview With Mathilde Laurent

Image: Cartier I realise I’m probably being a bit mean, but there’s something about Mathilde Laurent that suggests she’s up for a fun challenge. She’s at London’s Savoy Hotel, launching…

Persolaise 5th November 2012 6 Comments
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Persolaise Review: Hommage À L’Homme from Lalique (2011) + Volutes from Diptyque (2012)… And Some More Thoughts On A*Men Pure Leather

Please click here to be taken to my Glass Magazine reviews of Diptyque’s Volutes, Lalique’s 2011 masculine, Hommage À L’Homme and Mugler’s new A*Men Pure Leather. If you’ve got a…

Persolaise 2nd November 2012 4 Comments
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Win A Signed Copy Of My Book Through Tauer Perfumes

Andy Tauer is very kindly hosting a draw for a signed copy of my book on his blog; please click here to be taken to it. Even if you’re not…

Persolaise 31st October 2012 0 Comments
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Book Launch At L’Artisan Parfumeur + Signing At The End Of November

In today’s uncharacteristically visual post, I’ve attempted to give you a flavour of a launch party that was held for my book last Thursday night at L’Artisan Parfumeur’s Covent Garden…

Persolaise 30th October 2012 8 Comments
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Persolaise Review: Florabotanica from Balenciaga + Fetish Pour Homme from Roja Parfums + Pétale Noir from Agent Provocateur (2012)

This week, I give you three interesting twists on familiar themes. First up is Florabotanica, the latest from Balenciaga. Basically, it’s yet another rose, but thanks to the skill of…

Persolaise 26th October 2012 4 Comments
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Have Book, Will Sign

Image: Google I realise some of you may be fed up with reading about my book, but the rest of you might find this brief anecdote mildly amusing… Whilst I…

Persolaise 23rd October 2012 18 Comments
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Persolaise Review: Noir from Tom Ford + Blackberry & Bay from Jo Malone + Loretta from Tableau De Parfums (2012)

Loretta has a secret, but she hides it in plain sight. The first time she digs her claws into your neck, you experience a moment of fear, but you quickly…

Persolaise 19th October 2012 4 Comments
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Brad Pitt Is Smiling For A Reason

Over the last week or so, I’ve yet again had cause to think about the link between smells and memories, and I’ve found myself remembering a recent episode of Desert…

Persolaise 16th October 2012 6 Comments
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Persolaise Review: Arquiste (2011) + Jovoy (2011) + Terry De Gunzburg (2012)

Of all the new niche brands that have popped up recently, three keep returning to my thoughts as they seem to represent the broad categories into which emerging perfume houses…

Persolaise 12th October 2012 4 Comments
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Le Snob On The Blogosphere

Things are super hectic at Maison Persolaise. Yes, this is partly because of the excitement generated by the release of my book (about which I’m not complaining one bit), but…

Persolaise 9th October 2012 0 Comments
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Persolaise Review: The Afternoon Of A Faun + Dangerous Complicity from Etat Libre D'Orange (2012)

Ladies and gentlemen, we are in the presence of greatness. But first we need to get something less exciting out of the way. Dangerous Complicity – one of two new…

Persolaise 5th October 2012 12 Comments
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The Big Day Has Arrived + Le Snob: Perfume Winner

It’s the 1st of October, which means it’s celebration time at Maison Persolaise, because this is the day that sees the publication of my very first book, Le Snob: Perfume.…

Persolaise 1st October 2012 10 Comments
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Persolaise Review: Fragrances Of Leather (Angel, Alien & Womanity) + A*Men Pure Leather from Thierry Mugler + Printemps from Laggridore (2012)

I wonder if the clever folk at Parfums Mugler are being economical with the truth. They’ve claimed that in order to create their latest quartet of limited editions, all they’ve…

Persolaise 28th September 2012 6 Comments
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Win A Copy Of My Book!

Image: Tonwen Jones The countdown begins! In exactly one week, my book – Le Snob: Perfume – should be available on Amazon UK. But if you can’t wait until the…

Persolaise 24th September 2012 6 Comments
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A List For Falling Leaves – Scents For Autumn

It’s joint-list-making time again. On this occasion, it’s Barney‘s turn to choose our theme and he’s drawn inspiration from that touch of dampness in the air… the plunging temperatures… the…

Persolaise 21st September 2012 14 Comments
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The First Review Of My Book + The Work Of Tonwen Jones

Image: Tonwen Jones As I can’t take any credit for the visual design of my book, I think it’s all right for me to say that it looks absolutely wonderful.…

Persolaise 18th September 2012 4 Comments
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Persolaise Review: Coco Noir from Chanel and Grand Bal from Christian Dior (2012)

Whilst watching Joe Wright’s over-egged version of Anna Karenina, I wondered if the impeccably groomed counts and countesses waltzing across the screen could possibly have worn François Demachy‘s new Grand…

Persolaise 14th September 2012 8 Comments
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Jean-Claude Ellena Winner + My Book’s Arrived!

Many thanks to all of you who entered last week’s draw and left such interesting, thought-provoking comments. It’s always fascinating to discover how other people approach the ‘art vs craft’…

Persolaise 11th September 2012 16 Comments
Perfume review

Persolaise Review: Déclaration D’Un Soir + Eau De Cartier Essence De Bois from Cartier + Colonia Intensa Oud from Acqua Di Parma (2012)

Perfume review: Cartier Declaration D'Un Soir & Eau De Cartier Essence De Bois, Acqua Di Parma Colonia Intensa Oud

Persolaise 7th September 2012 0 Comments
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Win A Signed Copy Of Jean-Claude Ellena’s New Book

I haven’t quite managed to get back onto the frenetic merry-go-round that I fondly call Normal Life (my soul is still on a lilo, bobbing along to the tune of…

Persolaise 4th September 2012 51 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026
  • Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026
  • Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026
  • Top 10 Perfumes For Spring 2026 – The Scents Of Friendship
  • Tom Ford Oud Voyager, Guerlain Royal Extract III and other reviews – 2026

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  • Top 10 Perfumes For Spring 2026 - The Scents Of Friendship
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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

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You Missed

Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

List Perfume review Video

Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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