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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Interview Video

20 Years Of Escentric Molecules – Live Interview With Geza Schoen

Persolaise 8th March 2026 No Comments

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

Persolaise 1st March 2026 No Comments

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Persolaise 13th February 2026 No Comments

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Persolaise 11th February 2026 No Comments

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Persolaise 10th February 2026 No Comments

Perfume review

Persolaise Review: Mugler – Alien Man Fusion (Jean-Christophe Herault; 2019)

Mugler Alien Man Fusion review by award-winning critic, Persolaise (Jean-Christophe Herault, masculine, flanker, 2019, scent)

Persolaise 19th July 2019 2 Comments
Perfume review Video

Sana Jardin Jaipur Chant, Memo Winter Palace & Gaultier Fleur Du Male Reviewed In Love At First Scent Episode 34

Perfume review of Sana Jardin Jaipur Chant, Memo Winter Palace and Gaultier Fleur Du Male by award-winning critic, Persolaise (scent, 2019)

Persolaise 12th July 2019 0 Comments
Perfume review Video

Amouage, Creed & Ferragamo Reviewed In Episode 33 Of Love At First Scent

Live reviews of perfumes from Amouage, Creed, Fueguia, Ferragamo and Frederic Malle, by critic Persolaise (2019, scent, fragrance)

Persolaise 8th July 2019 0 Comments
Cinema Scent Published article

Persolaise On Film And Perfume In The Scented Letter

Award-winning perfume critic, Persolaise, writes on scent and film in The Scented Letter (2019, cinema, fragrance)

Persolaise 5th July 2019 0 Comments
News

Changes At Persolaise.com

Change your Persolaise.com subscription setting to continue to receive email updates.

Persolaise 2nd July 2019 0 Comments
Interview Published article

Taking The Layered Approach – An Interview With Emmanuelle Moeglin Of Experimental Perfume Club

Award-winning perfume critic, Persolaise, interviews Emmanuelle Moeglin of Experimental Perfume Club (scent, fragrance, 2019)

Persolaise 30th June 2019 0 Comments
Interview Video

Live Interview With Amouage’s Christopher Chong – Featuring New Scents: Love Mimosa, Rose Incense and Overture

A live interview with Christopher Chong (Amouage's Creative Director) by perfume critic, Persolaise (scent, fragrance, 2019)

Persolaise 27th June 2019 0 Comments
Perfume review

Persolaise Review: Lavender Extrême from Tom Ford (2019)

Award-winning perfume critic, Persolaise, reviews the new Lavender Extreme from Tom Ford, 2019, scent, fragrance, beauty, Private Blend

Persolaise 21st June 2019 0 Comments
Perfume review

Persolaise Mini-Reviews: January to March 2019

Perfume reviews from award-winning critic, Persolaise, featuring Dior, Chanel, YSL, Amouage, Miller Harris, Puredistance, Estee Lauder, scent, fragrance

Persolaise 14th June 2019 0 Comments
Perfume review

Persolaise Review: Kouros from Yves Saint Laurent (Pierre Bourdon; 1981)

Award-winning perfume critic, Persolaise, reviews the classic Kouros from Yves Saint Laurent, Pierre Bourdon, 1981, scent, masculine, beauty, male grooming

Persolaise 7th June 2019 16 Comments
Perfume review

Persolaise Review: Marcelle from Marie Jeanne (2018)

Perfume critic, Persolaise, reviews Marcelle and Marcel, the colognes from Marie Jeanne (perfume, fragrance, scent, 2018)

Persolaise 31st May 2019 0 Comments
Perfume review Video

Persolaise Love At First Scent Episodes 31 & 32 Now On YouTube – featuring Cuir Intense from Guerlain, Musc Shamal from Armani Privé & Naughty Fruity from Mugler, amongst others

Guerlain, Armani Prive, Mugler and Tom Ford perfumes reviewed by critic, Persolaise

Persolaise 24th May 2019 4 Comments
Perfume review

Persolaise Review: Sunday Brunch, Santal Sky, Nitro Noir and 10 a.m. Flirt from Kierin (Mathieu Nardin; 2018)

Perfume reviews of Kierin NYC Sunday Brunch, Santal Sky, Nitro Noir, 10 am Flirt, by critic Persolaise (fragrance, scent, 2019)

Persolaise 17th May 2019 4 Comments
Published article

Persolaise In Business Traveller – The Scents Of Provence + The Next Episode Of Love At First Scent

Award-winning critic, Persolaise, writes about Provence perfumes in Business Traveller magazine

Persolaise 13th May 2019 0 Comments
Event News

Persolaise At Oxford University – Brasenose College Arts Week

Award-winning perfume critic, Persolaise, delivers lecture at Brasenose College Oxford Arts Week 2019

Persolaise 10th May 2019 2 Comments
Perfume review

Persolaise Review: Oud & Menthe from Cartier (Mathilde Laurent; 2019)

Persolaise reviews the perfume Oud & Menthe from Cartier (composed by Mathilde Laurent, 2019, fragrance, scent)

Persolaise 3rd May 2019 0 Comments
Interview

“Now Everybody Is An Artist” – An Audience With Frederic Malle + Next Episode Of Love At First Scent On Sunday 28 April 2019

Perfume brand founder, Frederic Malle, interviewed in London (scent, fragrance, 2018)

Persolaise 26th April 2019 0 Comments
Perfume review Video

Easter Wishes 2019 And The Remainder Of Love At First Scent Episode 30 On YouTube – featuring Amouage, Bulgari & Serge Lutens

Live perfume reviews featuring Serge Lutens, Amouage, Bulgari, Diptyque and Parle Moi De Parfum (2019, scent)

Persolaise 18th April 2019 0 Comments
Perfume review Video

Persolaise Love At First Scent Episode 30, Scenes 1 & 2 On YouTube – featuring Perfumer H and Experimentum Crucis from Etat Libre D’Orange

Live reviews of Experimentum Crucis from Etat Libre D'Orange & Suede and Dust from Perfumer H

Persolaise 12th April 2019 0 Comments
Uncategorized

Persolaise Review: Un Jardin Sur La Lagune from Hermès (Christine Nagel; 2019) and 1957 from Chanel (Olivier Polge; 2019)

One of the main drawbacks of my Love At First Scent videos is hinted at in their name: they’re all about first impression. I often try to point out during…

Persolaise 5th April 2019 0 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • 20 Years Of Escentric Molecules – Live Interview With Geza Schoen
  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026
  • More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026
  • Frederic Malle Contre-Jour review – Annick Menardo; 2026
  • The Slow Burn – Top 10 Best Tobacco Perfumes

Most Popular Posts

  • Frederic Malle Contre-Jour review - Annick Menardo; 2026
  • Top 10 Best Vetiver Perfumes 2021
  • Top 10 Best Sandalwood Perfumes - Meditative Marvels
  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews - 2026
  • Louis Vuitton Imagination Review - Jacques Cavallier; 2021
  • Parfum D'Empire Madagascar Le Baume Vanille, Diptyque Lazulio, Le Labo Osmanthus 19 and other reviews - 2025
  • Persolaise Review: Blu Mediterraneo - Chinotto Di Liguria from Acqua Di Parma (2018)

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

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Parfumo

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You Missed

Interview Video

20 Years Of Escentric Molecules – Live Interview With Geza Schoen

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.