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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Interview Video

20 Years Of Escentric Molecules – Live Interview With Geza Schoen

Persolaise 8th March 2026 No Comments

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

Persolaise 1st March 2026 No Comments

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Persolaise 13th February 2026 No Comments

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Persolaise 11th February 2026 No Comments

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Persolaise 10th February 2026 No Comments

News Support

Please Support My Work On Ko-Fi

Support award-winning perfume critic Persolaise on Ko-Fi

Persolaise 16th July 2020 0 Comments
Archive Perfume review

Aedes De Venustas Iris Nazarena Review – From The Archive

Aedes De Venustas Iris Nazarena perfume review by award-winning critic Persolaise (Ralf Schwieger, 2013, from the archive)

Persolaise 14th July 2020 0 Comments
Perfume review

Dolce & Gabbana Velvet Mughetto Review – Sidonie Lancesseur; 2020

Dolce & Gabbana Velvet Mughetto review by award-winning perfume critic Persolaise (Sidonie Lancesseur, 2020)

Persolaise 9th July 2020 2 Comments
Perfume review Video

Guerlain L’Homme Ideal Extreme Review – Thierry Wasser; 2020

Guerlain L'Homme Ideal Extreme review by award-winning perfume critic Persolaise (Thierry Wasser, 2020)

Persolaise 7th July 2020 0 Comments
Perfume review Video

Guerlain Aqua Allegoria Orange Soleia Review – Thierry Wasser & Delphine Jelk; 2020

Guerlain Aqua Allegoria Orange Soleia review by award-winning perfume critic Persolaise (Thierry Wasser & Delphine Jelk, 2020)

Persolaise 6th July 2020 2 Comments
Interview Perfume review

Histoires De Parfums Interview Now On YouTube

Histoires De Parfums Brand Ambassador Alexandre Helwani live interview by award-winning perfume critic, Persolaise, 2020

Persolaise 4th July 2020 0 Comments
Interview

Persolaise On Max Forti – Interview

Persolaise interviewed by YouTube perfume channel host, Max Forti, 2020

Persolaise 2nd July 2020 0 Comments
Interview Video

Renaud Salmon Amouage Interview Now On YouTube

Renaud Salmon Amouage Creative Experience Officer live interview by award-winning perfume critic Persolaise, 2020

Persolaise 30th June 2020 3 Comments
Event News

Perfumes Film By Gregory Magne Coming To Curzon Home Cinema

Perfumes film by Gregory Magne coming to Curzon Home Cinema, 2020

Persolaise 28th June 2020 0 Comments
List Perfume review Video

Top 5 Best Penhaligon’s Perfumes 2020

Top 5 best Penhaligon's perfumes selected by award-winning critic, Persolaise, 2020

Persolaise 27th June 2020 2 Comments
Interview News

Persolaise On Essencional – Perfume In Lockdown

Persolaise featured in Essencional article by Karen Marin on digital perfume experiences during lockdown

Persolaise 23rd June 2020 0 Comments
Uncategorized

Issey Miyake L’Eau D’Issey & L’Eau D’Issey Pour Homme IGO Review – Jacques Cavallier

I was back in the ‘studio’ yesterday for the resumption of my Love At First Scent duties. Episode 98 featured the new IGO presentations of the classic L’Eau D’Issey (1992)…

Persolaise 21st June 2020 0 Comments
Archive Perfume review

Dior Homme Parfum Review – From The Archive

Dior Homme parfum review by award-winning perfume critic Persolaise (Francois Demachy, 2014, from the archive)

Persolaise 16th June 2020 2 Comments
Perfume review

Eris Ma Bete, Belle De Jour, Mx and Night Flower Review – Antoine Lie

Reviews of Eris Nght Flower, Ma Bete, Mx and Belle De Jour by award-winning perfume critic Persolaise (Antoine Lie, 2016 & 2017)

Persolaise 9th June 2020 1 Comments
List Perfume review Video

Top 10 Best Jasmine Perfumes 2020

Best jasmine perfumes 2020 selected by award-winning critic Persolaise

Persolaise 5th June 2020 2 Comments
Perfume review Video

Amouage Interlude Black Iris Man Review – Pierre Negrin; 2020

Amouage Interlude Black Iris Man review by award-winning perfume critic Persolaise (Pierre Negrin, 2020)

Persolaise 31st May 2020 2 Comments
Perfume review Video

Aesop Rozu Review – Barnabe Fillion; 2020

Aesop Rozu review by award-winning perfume critic Persolaise (Barnabe Fillion, 2020)

Persolaise 30th May 2020 1 Comments
Interview Video

Mona Maine De Biran Kierin NYC Interview Now On YouTube

Mona Maine De Biran Kierin NYC interview by award-winning perfume critic Persolaise, May 2020

Persolaise 28th May 2020 0 Comments
Favourites Perfume review Video

Guerlain Shalimar 95th Anniversary Video Now On YouTube

Guerlain Shalimar review video by award-winning perfume critic Persolaise now on YouTube

Persolaise 26th May 2020 2 Comments
Perfume review Video

Bulgari Le Gemme Erea (Alberto Morillas) & Kobraa (Jacques Cavallier) Review – 2020

Bulgari Le Gemme Erea & Kobraa reviews by award-winning perfume critic Persolaise (Alberto Morillas, Jacques Cavallier, 2020)

Persolaise 25th May 2020 0 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • 20 Years Of Escentric Molecules – Live Interview With Geza Schoen
  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026
  • More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026
  • Frederic Malle Contre-Jour review – Annick Menardo; 2026
  • The Slow Burn – Top 10 Best Tobacco Perfumes

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
Black Narcissus
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Now Smell This
Parfumo

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You Missed

Interview Video

20 Years Of Escentric Molecules – Live Interview With Geza Schoen

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.