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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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  • Interviews
  • Le Snob: Perfume
  • Contact me
Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

Persolaise 1st March 2026 No Comments

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Persolaise 13th February 2026 No Comments

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Persolaise 11th February 2026 No Comments

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Persolaise 10th February 2026 No Comments

Perfume review Video

Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Persolaise 23rd January 2026 No Comments

Interview Video

Milano Fragranze Alessandro Brun Live Interview

How do you capture the smell of Italy? - My interview with Alessandro Brun, founder of Masque Milano and Milano Fragranze

Persolaise 13th March 2022 0 Comments
Perfume review Video

Guerlain Musc Outreblanc Review – Delphine Jelk; 2022

Guerlain Musc Outreblanc review by award-winning perfume critic Persolaise (Delphine Jelk, 2022)

Persolaise 12th March 2022 0 Comments
News Support

12th Anniversary Of Persolaise – And A Moment To Reflect

Award-winning perfume blog, Persolaise, celebrates 12th anniversary, 2022

Persolaise 11th March 2022 14 Comments
Perfume review Video

Guerlain Aqua Allegoria Nerolia Vetiver Review – Thierry Wasser & Delphine Jelk; 2022

Guerlain Aqua Allegoria Nerolia Vetiver review by award-winning perfume critic Persolaise (Thierry Wasser, Delphine Jelk, 2022)

Persolaise 8th March 2022 1 Comments
Perfume review Video

Penhaligon’s The World According To Arthur Review – Fabrice Pellegrin; 2022

Penhaligon’s The World According To Arthur review by award-winning perfume critic Persolaise (Fabrice Pellegrin, 2022)

Persolaise 7th March 2022 0 Comments
Perfume review Video

Guerlain Shalimar Millesime Vanilla Planifolia, Celine Reptile, Ånd Får reviews

Award-winning perfume critic Persolaise reviews: Guerlain Shalimar Millesime Vanilla Planifolia; Celine Reptile; And Far; Maison Rebatchi Joyeux Osmanthe and Feu Patchouli; Confessions Of A Rebel F*ck Mondays and Almost Single…

Persolaise 28th February 2022 3 Comments
Perfume review

Guerlain La Petite Robe Noire Rose Rose Rose, Jo Malone Sea Daffodil and Bitter Mandarin, and others – Skin Time February 2022

Skin Time February 2022 - Persolaise reviews Guerlain La Petite Robe Noire Rose Rose Rose, Jo Malone London Sea Daffodil and Bitter Mandarin, Creed Spring Flower, Juliette Has A Gun…

Persolaise 27th February 2022 0 Comments
Perfume review Video

Thirty Years Of Serge Lutens Feminite Du Bois

Feminite Du Bois thirtieth anniversary review by award-winning perfume critic Persolaise (Pierre Bourdon, Christopher Sheldrake, 1992, 2022)

Persolaise 20th February 2022 0 Comments
Perfume review Video

Penhaligon’s Constantinople Review – 2022

Penhaligon’s Constantinople review by award-winning perfume critic Persolaise (2022)

Persolaise 18th February 2022 0 Comments
Perfume review Video

Tom Ford Rose De Russie Review – 2022

Tom Ford Rose De Russie review by award-winning perfume critic Persolaise (2022)

Persolaise 16th February 2022 0 Comments
Published article

The Ghost Perfumer By Gabe Oppenheim Book Review

The Ghost Perfumer by Gabe Oppenheim book review by award-winning perfume critic Persolaise (2022)

Persolaise 12th February 2022 0 Comments
Perfume review Video

L’Artisan Parfumeur Memoire De Roses, Arquiste Peau, Perris Vetiver Java, Marie Jeanne Brume D’Ete Reviews

L’Artisan Parfumeur Memoire De Roses (Christophe Raynaud, 2022), Arquiste Peau (Rodrigo Flores-Roux, 2021) , Perris Vetiver Java (2021), Marie Jeanne Brume D’Ete reviews by award-winning perfume critic Persolaise

Persolaise 9th February 2022 0 Comments
List Perfume review Video

Top 10 Best Perfumes For Valentine’s Day 2022 – Scents To Sweep You Away

Top 10 best perfumes for Valentine’s Day 2022, selected by award-winning critic Persolaise (feat. Chanel, Guerlain, Dior, Hermes, Estee Lauder, L’Artisan Parfumeur, Etat Libre D’Orange, Francesca Bianchi, Caldey Island, Acqua…

Persolaise 3rd February 2022 2 Comments
Perfume review Video

Thierry Mugler Tribute, With Angel, Alien & Cologne

Thierry Mugler tribute by award-winning perfume critic, Persolaise, feat. Angel, Alien, Cologne, A*Men, B*Men, Womanity (2022)

Persolaise 2nd February 2022 1 Comments
Perfume review Video

Cartier Declaration Haute Fraicheur Review – Mathilde Laurent; 2022

Cartier Declaration Haute Fraicheur review by award-winning perfume critic Persolaise (Mathilde Laurent, 2022)

Persolaise 1st February 2022 0 Comments
Perfume review Video

Dior Homme Sport Review – Francois Demachy; 2022

Dior Homme Sport review by award-winning perfume critic Persolaise (Francois Demachy, 2022)

Persolaise 30th January 2022 0 Comments
Perfume review

Maison Crivelli, Byredo Mumbai Noise, Vintage Dior Fahrenheit – Skin Time January 2022

Skin Time January 2022 - Persolaise reviews Maison Crivelli, Byredo Mumbai Noise, vintage Dior Fahrenheit, Comme Des Garcons Blackpepper

Persolaise 29th January 2022 4 Comments
Perfume review Video

Chanel No. 1 L’Eau Rouge (2022)

Chanel No. 1 L’Eau Rouge review by award-winning perfume critic Persolaise (Olivier Polge, 2022)

Persolaise 23rd January 2022 0 Comments
Perfume review Video

Diptyque Eau Rose edp (Fabrice Pellegrin; 2022) and Perris Rose De Mai (Jean-Claude Ellena; 2019) Review

Diptyque Eau Rose edp (Fabrice Pellegrin, 2022) and Perris Rose De Mai (Jean-Claude Ellena, 2019) reviews by award-winning perfume critic Persolaise

Persolaise 21st January 2022 0 Comments
Interview Video

Gabe Oppenheim, The Ghost Perfumer, Live Interview

Gabe Oppenheim, The Ghost Perfumer author, interview by award-winning perfume critic Persolaise (2022)

Persolaise 18th January 2022 4 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026
  • More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026
  • Frederic Malle Contre-Jour review – Annick Menardo; 2026
  • The Slow Burn – Top 10 Best Tobacco Perfumes
  • Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Most Popular Posts

  • More Parfum D’Empire, Diorella and Frederic Malle Discontinuations – Skin Time July 2021
  • Top 10 Best Vetiver Perfumes 2021
  • Akro Infuse, Rendez-Vous, Parfum D'Empire showcase and other reviews - 2024
  • Top 10 Best Sandalwood Perfumes - Meditative Marvels
  • Dolce & Gabbana Velvet Mughetto Review - Sidonie Lancesseur; 2020
  • Frederic Malle Contre-Jour review - Annick Menardo; 2026
  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews - 2026

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2014 2015 2017 2019 2020 2021 2022 2023 2024 Amouage Andy Tauer Basenotes Best Of Chanel Christian Dior Estee Lauder Etat Libre D'Orange feminine flanker floral Frederic Malle Guerlain Hermes interview L'Artisan Parfumeur leather list London Love At First Scent LVMH masculine oud Penhaligon's perfume industry perfume review perfume shopping rose Serge Lutens Tauer Perfumes Tom Ford unisex video vlog vlogger YouTube

OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
Black Narcissus
Bois De Jasmin
Now Smell This
Parfumo

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You Missed

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.