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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Perfume review

Penhaligon’s Lily Of The Valley review – Michael Pickthall; 1976

Persolaise 1st May 2026 No Comments

Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Persolaise 15th April 2026 No Comments

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Persolaise 6th April 2026 No Comments

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

Persolaise 2nd April 2026 No Comments

List Perfume review Video

Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

Persolaise 20th March 2026 No Comments

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Pyramid Building – 4… Conclusion?

To round off my brief examination of the question of top, heart and base notes, I’m tempted to break copyright rules. You see, on page 481 of An Introduction To…

Persolaise 12th November 2010 0 Comments
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Review: Opus III from The Library Collection by Amouage (2010)

If there’s one characteristic that Amouage‘s first three Library Collection scents have in common, it is a gauzy sheerness. Opus I conjures an image of florals preserved in a delicate…

Persolaise 12th November 2010 5 Comments
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I Owe Andy An Apology

For the last few days, a mysterious smell has been bugging me in my study. Most of the time, it’s been totally undetectable, but every now and then, as I’ve…

Persolaise 11th November 2010 14 Comments
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Penhaligon's In Cambridge

Putting London aside for a moment, perfume shopping in Britain can be a disheartening experience: sales assistants are often clueless and the stock itself uninspiring. However, there are a few…

Persolaise 9th November 2010 2 Comments
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Give People Credit

Here’s a conversation between a couple overheard in Boots the other day: She: What about this one? He: Umm… don’t know… too sweet, maybe? She: Yeah, you’re probably right. And…

Persolaise 8th November 2010 6 Comments
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Blood And Other Bodily Fluids? You Smell Wonderful, Dahling!

The other day, the unthinkable happened. I was at a perfume shop, chatting with a sales assistant who at one point asked me to smell the wrist of her male…

Persolaise 7th November 2010 8 Comments
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Review: Carillon Pour Un Ange by Tauer Perfumes (2010)

A few weeks ago, Madame Persolaise and I were on an escalator, descending into London’s Tube network. She was wearing vintage Diorissimo; I’d dabbed my wrists with a few drops…

Persolaise 4th November 2010 12 Comments
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The Perfume Scene In Britain

I realise I’m running the risk of turning this blog into a daily whine, but I’m afraid I still feel like letting off a bit of steam about the scarcity…

Persolaise 3rd November 2010 4 Comments
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Sub-Zero Please

Following on from yesterday’s post, I would just like to say that an Arctic blast across Old Father Time’s beard would be very welcome right now. Did we really gain…

Persolaise 2nd November 2010 0 Comments
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Where Did I Leave My TARDIS?

Here’s at least one thing for which I was grateful this weekend: I got to spend an hour on formulating. And as I cleaned my pipettes with alcohol, I was…

Persolaise 1st November 2010 4 Comments
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Review: The One Gentleman by Dolce & Gabbana (2010)

I confess this one had me fooled for a while. The initial impression it made was undeniably positive; in fact, the sweep of citrus, woods and irones had me making…

Persolaise 30th October 2010 6 Comments
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Baccarat At Harrods

Please click here to be redirected to my Basenotes article about the final event at Harrods’ Perfume Diaries: a presentation by Baccarat. Have a wonderful weekend, Persolaise.

Persolaise 29th October 2010 0 Comments
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Reviews: The Smell Of Freedom & Orange Blossom by Gorilla Perfumes (2010)

It’s always helpful to be reminded that snobbery has no place in perfume appreciation. A branch of Lush – with its cheerfully dressed-down aesthetics – may not be the first…

Persolaise 27th October 2010 9 Comments
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Sartorial Draw Winner + Mini Reviews, including J'Adore L'Or by Christian Dior (2010)

I spent a couple of hours wandering around shops the other day, trying to find some excitement in the glittery Christmas parcels that the major brands are desperate to thrust…

Persolaise 26th October 2010 5 Comments
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A Failure To Communicate

“Absolutely typical” are two words that have been on my mind since Friday. I was looking forward to a few days off work, I’d set aside some time for perfume…

Persolaise 25th October 2010 9 Comments
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Review: Kalimantan by Chantecaille (2010)

Do we really need another ambery oriental? The answer’s probably No, but maintaining a negative stance is problematic when you’re faced with as elegant an example of the genre as…

Persolaise 23rd October 2010 2 Comments
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There Is No Fern In Fougère

My fingers stink of linalool and jasmine absolute, so I probably shouldn’t be touching the keyboard, but I’ve decided to take a few moments out from formulating to remind you…

Persolaise 21st October 2010 2 Comments
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Pyramid Building – 3

The deconstruction of the olfactory pyramid continues. Thanks very much to everyone who sent me emails in response to the previous post on the subject. It’s reassuring to know that…

Persolaise 20th October 2010 2 Comments
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Sample Giveaway + Review: Sartorial by Penhaligon’s (2010)

Any artist who manages to breathe new life into an old form deserves praise, but if you’re not especially fond of the form itself, you might find it difficult to…

Persolaise 18th October 2010 19 Comments
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Watch Out For The Comedy Moustache

I can’t quite believe it myself, but I actually managed to find a few minutes yesterday to play around with some ideas and formulations, mainly with the aim of getting…

Persolaise 15th October 2010 0 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Penhaligon’s Lily Of The Valley review – Michael Pickthall; 1976
  • Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026
  • Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026
  • Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026
  • Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

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Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

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You Missed

Perfume review

Penhaligon’s Lily Of The Valley review – Michael Pickthall; 1976

Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.