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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Persolaise 15th April 2026 No Comments

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Persolaise 6th April 2026 No Comments

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

Persolaise 2nd April 2026 No Comments

List Perfume review Video

Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

Persolaise 20th March 2026 No Comments

Perfume review

Tom Ford Oud Voyager, Guerlain Royal Extract III and other reviews – 2026

Persolaise 16th March 2026 No Comments

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The Achilles Heel In Our Business: An Exclusive Interview With Frederic Malle (part 1)

If there’s one figure in the niche world who needs no introduction, it’s Frederic Malle. This is more than a little ironic, as the Frenchman owes his status and reputation…

Persolaise 14th January 2014 30 Comments
Perfume review

Persolaise Review: Iris Nazarena from Aedes De Venustas (Ralf Schwieger; 2013)

Aedes De Venustas Iris Nazarena review by award-winning perfume critic Persolaise (Ralf Schwieger, 2013)

Persolaise 10th January 2014 3 Comments
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Happy 2014!

A lemon blossom photographed in 2013 a short distance from Maison Persolaise Okay, it’s time to pack away the fairy lights and get this blog-shaped ball rolling again. A very…

Persolaise 7th January 2014 8 Comments
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Best Perfumes Of 2013

Don’t look now, folks, but I think we’ve made it to the end of another December. Rose-tinted nostalgia goggles aside, it’s probably fair to say that 2013 has been as…

Persolaise 27th December 2013 24 Comments
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Christmas Wishes 2013

I can’t believe a year has gone by past since I last wished all of you a Merry Christmas. It’s a cliche, but I honestly don’t know where the time’s…

Persolaise 23rd December 2013 6 Comments
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Persolaise Review: Oumma from 777 (Stéphane Humbert-Lucas; 2013)

If you’re going to do something that’s been done before, you’d better do it well. And if the thing you’re going to do is artistically suspect and quite possibly mercenary,…

Persolaise 20th December 2013 7 Comments
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Keeping It Moody – Karl Bradl And Bertrand Duchaufour At London’s Aedes De Venustas Launch

image: Aedes De Venustas Mood boards, rare irises and the conservativeness of the French market all came up when I met Karl Bradl and Bertrand Duchaufour in London recently to…

Persolaise 18th December 2013 0 Comments
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Twenty Blotters For… Neela Vermeire

Pick a blotter… read the question… give a short, snappy answer! Although her eponymous brand has been around for a relatively brief time, Neela Vermeire has already managed to convince…

Persolaise 17th December 2013 2 Comments
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Persolaise Review: Monsieur from Huitième Art (Pierre Guillaume; 2013)

Monsieur makes me angry. Sure, it displays the high levels of technical competence that we’ve now come to expect from Pierre Guillaume – it’s diffusive, long-lasting and generally cohesive –…

Persolaise 13th December 2013 0 Comments
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“This Is The Moment To Do It” – Madalina Stoica On The Fairy Tale Beginnings Of Jul Et Mad

The story behind the creation of Jul Et Mad has ‘PR gold’ written all over it in letters so shiny, it’s difficult to stop the cynic in you from questioning…

Persolaise 11th December 2013 13 Comments
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Home Scents For Christmas 2013 – From Diptyque’s Mechanical Air To Kurkdjian’s Supernatural Jasmine

You can keep your boughs of holly and your clove-encrusted oranges. If there’s one thing that’s enjoyable about the yuletide season, it’s the opportunity to scent your home with olfactory…

Persolaise 9th December 2013 6 Comments
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The Osmothèque Reviews: Fougère Royale from Houbigant (Paul Parquet; 1882/1884?)

*** For background information on my Osmothèque Reviews, please click here *** Oh, what a monster we’ve created! Mention the word ‘fougère’ nowadays to a knowledgeable perfume lover, and you’re…

Persolaise 6th December 2013 0 Comments
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Tauer Advent 2013 – Explorer Set Winner

Thanks very much indeed to all of you who entered yesterday’s Tauer Perfumes draw. I enjoyed reading all your entries. Sadly, there can be only one winner, and on this…

Persolaise 5th December 2013 0 Comments
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Persolaise’s Osmothèque Reviews + Andy Tauer’s Advent Give-Away

*** To skip to the Tauer Perfumes Advent Draw, please scroll to the bottom of this post. *** I’ve decided that we need to build a nuclear bunker around the…

Persolaise 4th December 2013 240 Comments
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Persolaise Gets Angry In ParfumPlus

I’m pleased to announce that the latest issue of Dubai-based ParfumPlus magazine features a piece by yours truly. Some of you may recognise the article: it was first published here…

Persolaise 2nd December 2013 2 Comments
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Persolaise Review: Épice Marine from Hermès (Jean-Claude Ellena; 2013)

If only all press packs were as helpful as the one for Épice Marine. Amongst the various bits and pieces of info provided by Hermès for this latest addition to…

Persolaise 29th November 2013 8 Comments
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From Mick To Madonna – The Winner Of The Etat Libre D’Orange Competition

A big Thank you to everyone who entered last week’s Etat Libre D’Orange competition. From your submissions, it looks as though you had tremendous fun trying to match the various…

Persolaise 26th November 2013 9 Comments
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Christmas 2013 Perfume Gift Recommendations – Little Black Dresses, Smoky Vanillas… And A Good Read

Please don’t mention sprouts or cranberries. I haven’t even done my cards yet! And as for presents… well, I expect there’ll be a fair amount of mad dashing around in…

Persolaise 22nd November 2013 10 Comments
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The Smell Of Half A Century – Doctor Who Discovers Perfume On The Programme’s 50th Anniversary

Image: Grant Osborne Geek Alert: this could be the nerdiest piece I’ve ever written! Doctor Who, the world’s longest-running sci-fi TV series, is about to celebrate its 50th anniversary… which…

Persolaise 21st November 2013 4 Comments
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Win A Bottle Of Perfume From Etat Libre D’Orange

A little while ago, I was fortunate enough to interview Etienne De Swardt, the founder of Etat Libre D’Orange, at his brand’s flagship store in Paris. The full text of…

Persolaise 19th November 2013 46 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026
  • Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026
  • Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026
  • Top 10 Perfumes For Spring 2026 – The Scents Of Friendship
  • Tom Ford Oud Voyager, Guerlain Royal Extract III and other reviews – 2026

Most Popular Posts

  • Top 10 Best Sandalwood Perfumes - Meditative Marvels
  • Top 10 Best Vetiver Perfumes 2021
  • Top 10 Perfumes For Spring 2026 - The Scents Of Friendship
  • The Osmothèque Reviews: Fougère Royale from Houbigant (Paul Parquet; 1882/1884?)
  • Louis Vuitton Pur Oud Review - Jacques Cavallier; 2021
  • Top 10 Challenging Perfumes - Scents That Aren't Always Easy To Pull Off
  • Top 10 Best Frederic Malle Perfumes - Super Scent

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
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You Missed

Perfume review Video

Hermes Un Jardin Sous La Mer and Musc Pallida, Van Cleef & Arpels Les Classiques and Ode Ona reviews – 2026

Perfume review Video

Eris Mother’s Milk, Gucci Ylang Ambrato, Demo Accords by Pia Long and other reviews – 2026

Perfume review

Tom Ford Figue Erotique review – Shyamala Maisondieu; 2026

List Perfume review Video

Top 10 Perfumes For Spring 2026 – The Scents Of Friendship

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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