Ask Us Anything – With Max Forti
'Ask Us Anything' video with Max Forti and award-winning perfume critic Persolaise (2023)
'Ask Us Anything' video with Max Forti and award-winning perfume critic Persolaise (2023)
Michael Edwards live interview with award-winning perfume critic Persolaise (2023)
Serge Lutens Feminite Du Bois review by award-winning perfume critic, Persolaise
With no fewer than 12 Fragrance Foundation Awards under his belt – the first one being for Clinique‘s Happy – Rodrigo Flores-Roux is unquestionably one of the most successful and…
Interview with Nick Steward, founder and creative director of Gallivant, by award-winning critic Persolaise
There’s been a fair amount of talk lately about the extent to which current creations from the niche world are little more than reactions to the mainstream: pious homages to…
I haven’t had many opportunities to meet Givaudan‘s Rodrigo Flores-Roux (Neroli Portofino, Anima Dulcis, Oeillet Bengale, amongst several others), but each time our paths have crossed, I’ve bemoaned the fact…
Wearing Andy Tauer‘s Tuberose – the latest addition to his Sotto La Luna range – made me wonder whether his success has, in part, stemmed from his ability to straddle…
Some of you may remember that last year, I interviewed Dana El Masri about her Montreal-based perfume brand, Jazmin Saraï. She has just launched an Indiegogo campaign to help her…
If you’re a reader of the UK’s Observer newspaper, you may have noticed that yours truly was quoted in a perfume-related article published on 12th July 2015. The piece, by…
image: Bloom It doesn’t seem possible that London’s Bloom perfumery has been around for less than three years. Since it opened its doors at Hanbury Street, it has established itself…
Towards the end of 2014, Bertrand Duchaufour popped into London to launch Ostara, his latest creation for Penhaligon’s. Inspired by a perfume he encountered in Jodhpur – where he was…
When I interviewed Papillon’s founder, Liz Moores*, I told her that, putting aside the issue of personal taste, the most striking feature of her debut scents is that they are…
Carlos Huber at Bloom image: Bloom Although I remain a massive fan of the brand, I find myself unable to give an unqualified thumbs up to Arquiste‘s new The Architects…
It’s been only a few days since the announcement was made that Editions De Parfums Frederic Malle is to be bought by Estée Lauder, but already the finger-waggers are crawling…
She reaches into the plastic tray, takes out her handbag and slings it over her shoulder. She hoists her bright orange case off the conveyor belt and places it on…
It’s probably fair to say that Guerlain is in a tricky position. On the one hand, it has to satisfy its owners by churning out a steady stream of till-friendly…
An odd little fact. Over the course of the last four years, I’ve been fortunate enough to publish interviews with several prominent industry figures here on Persolaise.com, but amongst their…
Soon after I interviewed Guerlain’s Sylvaine Delacourte at the launch of the DFS Masters Of Fragrances exhibition in Abu Dhabi, I managed to snatch a few minutes of conversation with…