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Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

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Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

Persolaise 1st March 2026 No Comments

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Persolaise 13th February 2026 No Comments

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Persolaise 11th February 2026 No Comments

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Persolaise 10th February 2026 No Comments

Perfume review Video

Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Persolaise 23rd January 2026 No Comments

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Persolaise Review: Le Beau Male from Jean-Paul Gaultier (Francis Kurkdjian; 2013)

Back in 1995, Jean-Paul Gaultier released his first fragrance for men. You may have heard of it. It’s called Le Male, it’s sold in a bottle shaped likely a finely-toned…

Persolaise 25th January 2013 6 Comments
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Persolaise Review: Eros from Versace (Aurelien Guichard; 2012)

Call me insane, but I actually thought this one would turn out to be all right. The advertising campaign and the packaging are so gloriously over-the-top, I began to believe…

Persolaise 24th January 2013 9 Comments
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Give-Away: Win A Sample Of Marni Eau De Parfum

I’ve just realised that we’re in the fourth week of the year and we haven’t had a give-away yet. Allow me to make amends. How about a 2 ml sample…

Persolaise 22nd January 2013 55 Comments
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Persolaise Review: Marni eau de parfum (Daniela Andrier; 2013)

There are two, closely related opening statements I could’ve used for this review. The first is that debut scents from fashion houses have recently attained high standards of quality (check…

Persolaise 18th January 2013 7 Comments
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Persolaise Review: Peoneve extrait from Penhaligon’s (Olivier Cresp; 2012)

Peoneve, one of the scent highlights of 2012, has crept into a few Penhaligon’s boutiques in a new extrait form. In order to create it, Olivier Cresp returned to his…

Persolaise 17th January 2013 8 Comments
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Le Snob Perfume On The Non-Blonde

Please click here for Gaia Fishler’s great review of my book on The Non-Blonde. I love the idea of a side-by-side comparison of Tommy Girl with Tom Of Finland! And…

Persolaise 16th January 2013 0 Comments
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Notes On A Meeting With Thierry Wasser (London, November 2012)

Thierry Wasser doesn’t hold back. Or at least, he doesn’t appear to. With every expletive, wry quip and dropped name, he gives the impression of someone who speaks first, thinks…

Persolaise 15th January 2013 17 Comments
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Persolaise Review: L’Heure Vertueuse from Cartier (Mathilde Laurent; 2012)

Over the course of the festive season, I thought I could smell Mathilde Laurent‘s L’Heure Vertueuse everywhere. When I was chopping sprigs of thyme, tarragon and rosemary to go into…

Persolaise 11th January 2013 4 Comments
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Lyn Harris Interview In Telegraph Magazine

My thanks to a loyal reader for sending me a cutting from the Telegraph Magazine (8th September 2012) featuring Vicki Reid’s interview with Lyn Harris of Miller Harris. As the…

Persolaise 9th January 2013 6 Comments
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Perfumes For 2013: Girls From Berlin, Screaming Directioners… And More Naked Men

Poor chap didn’t get any socks for Christmas Happy New Year to one and all! I hope those of you who had a festive break were able to rest, relax…

Persolaise 7th January 2013 10 Comments
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Best Perfumes Of 2012

What a year it’s been. Madonna and Gaga clashed in a celebrity scent battle. A little black dress went viral on YouTube. Brad Pitt spouted nonsense about journeys in an…

Persolaise 28th December 2012 12 Comments
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Christmas Wishes 2012

Well, the weather may be misery itself at the moment – spare a thought for the poor souls who’ve had to be evacuated from their flooded homes – but Maison…

Persolaise 24th December 2012 4 Comments
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Playing Catch-Up: Autumn/Winter 2012 (part 2) – from Balmain to Liz Earle

As promised last week, here’s the second phase of my move to tick a few names off my ‘Should Review’ list. Apart from oud, if there was one trend that…

Persolaise 21st December 2012 2 Comments
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Winding Down… And Wondering How Much Cash Santa Has In His Sack

It’s time to prepare Persolaise.com for its winter slumber. Friday will see the publication of the second instalment of my ‘catch-up’ reviews, and on the 28th I’ll reveal my list…

Persolaise 19th December 2012 2 Comments
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No More Scented Goodies From The Skies – Perfume Banned On Air Mail

Those of you who follow Andy Tauer’s blog will be aware that on the 7th he wrote about worrying developments in the postal industry. In short, he’s no longer able…

Persolaise 17th December 2012 41 Comments
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Playing Catch-Up: Autumn/Winter 2012 (part 1) – from Lauder to Piguet

Maintaining a regular blogging schedule isn’t always easy when you’re meeting the demands of a full-time job, pursuing other writing interests and trying to have some sort of personal life.…

Persolaise 14th December 2012 3 Comments
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Harrods Is Full Of Snobs

Image by the author of the purple one in the middle I know, I know, I have to stop doing this sort of thing. But I just couldn’t help myself.…

Persolaise 12th December 2012 2 Comments
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Ormonde Jayne Sets The Record Straight

Although we often find plenty of reasons to complain about developments in the perfume industry, there’s at least one change which deserves to be celebrated: the fact that brands’ public…

Persolaise 10th December 2012 12 Comments
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Persolaise Review: Pot Pourri from Odette Toilette & Candles from L’Artisan Parfumeur, Jardins D’Écrivains + Voyager

Image: George Dunlop Leslie There are only a few things which make the colder months bearable. Amongst them are Have I Got News For You (pretty much the only TV…

Persolaise 7th December 2012 8 Comments
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Tauer Perfumes Advent 2012 Winner

Thanks very much indeed to each and every one of you who entered yesterday’s Tauer Perfumes draw. Your entries were a joy to read and I wish I could reply…

Persolaise 5th December 2012 0 Comments

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I am a four-time Jasmine Award winning writer with a lifelong interest in the world of fine fragrance.

I have written for Harrods Magazine, The Sunday Times, Conde Nast Traveller, Wallpaper*, Business Traveller, Grazia, Feelunique, Glass, The Scented Letter, Basenotes.net and Now Smell This, amongst others. I have been a regular columnist for Esprit Magazine and ParfumPlus.

My knowledge and expertise have been recommended by the Financial Times, the BBC, The Guardian, The Observer, Die Zeit and several other publications.

My perfume guide, Le Snob: Perfume, is published by Hardie Grant. For more information and to order a copy, please click here.

To read my award winning London Perfume Shopping Guide, please click here.

Please feel free to write to me at persolaise at gmail dot com or by using the email form on my Contact page.

All content © Dariush Alavi & Parfums Persolaise 2010-2026, unless stated otherwise. All rights reserved.

About This Site

Persolaise.com features reviews of perfumes, interviews with fragrance industry figures and general articles related to the world of scent. The site is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry.

All reviews are entirely independent. The content of posts is never ‘sponsored’ by any external agencies.

Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

* I am occasionally commissioned by brands to carry out specific projects, such as consultancy or copywriting. In such situations, I do not review the relevant brands’ perfumes for an extended period of time, nor do I mention the brands in any posts/articles where perfumes from several brands are presented as part of a selection/collection.

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In May 2023 and April 2024, this site was extensively re-designed. This may have caused some links and functions to become inactive. The search box above should help you find any content you’re looking for. Please feel free to bring any errors/problems to my attention using the Contact page. Sincere apologies for any inconvenience caused.

Four-Time Jasmine Award Winner – 2015, 2014, 2012, 2011

Jasmine Award winner

Recent Posts

  • Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026
  • More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026
  • Frederic Malle Contre-Jour review – Annick Menardo; 2026
  • The Slow Burn – Top 10 Best Tobacco Perfumes
  • Tom Ford Soleil Neige, BDK Vanille Caviar, Nez 1+1 Ansongo and other reviews – 2026

Most Popular Posts

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  • Top 10 Best Sandalwood Perfumes - Meditative Marvels
  • Frederic Malle Contre-Jour review - Annick Menardo; 2026
  • The Top 10 Best Perfumes Of 2025
  • Akro Infuse, Rendez-Vous, Parfum D'Empire showcase and other reviews - 2024

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OTHER SITES TO FOLLOW

Regrettably, my current site provider doesn’t offer an automatically-updated blogroll facility, so the best I can do is this set of links to the other blogs I try to read. I believe many of the below have some kind of subscription function that works either through email or social media, so perhaps you could use that to receive updates about new posts. If anyone knows of some way to include a ‘live’ blogroll widget on WordPress, please get in touch.

Basenotes
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Parfumo

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You Missed

Perfume review Video

Acqua Di Parma Colonia Il Profumo Millesimato, Born To Stand Out Dirty Milk and Stora Skuggan showcase reviews – 2026

List Video

More Matches Made In Heaven – Top 10 Perfumes For Valentine’s Day 2026

Perfume review

Frederic Malle Contre-Jour review – Annick Menardo; 2026

Perfume review Video

The Slow Burn – Top 10 Best Tobacco Perfumes

Independent perfume reviews and thoughts on the world of scent from a multi award winning writer

All content copyright Dariush Alavi and Parfums Persolaise 2010-2025 © All rights reserved | Blogus by Themeansar.