For my first YouTube broadcast of the year, I did one of my favourite things: ask lots of questions. The person at the receiving end of my nosiness was Sophie Maisant, CEO and co-owner of the brand Bastille, whose scents have been created by Anne Flipo, Nicolas Beaulieu and Paul Guerlain, amongst others. During our chat, we talked about how Maisant came to acquire Bastille, why she reveals every single natural and synthetic ingredient in each scent and what she learned during her time on the marketing team at none other than Chanel. Here’s a link to the video: Sophia Maisant, Bastille, interview.

Enjoy!

Persolaise

[Samples used during the broadcast were provided by the brand.]


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Live interview with Sophie Maisant, CEO of Bastille Parfums, by award-winning perfume critic Persolaise, 2024
image: Bastille

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