Time For Another Super Scent Teaser
Persolaise Here we go again, folks. On Monday, the Candy Perfume Boy and I will reveal the latest brand to be added to our Super Scent collection. The rules of our…
The Risk And The Reward – Richard E Grant On The Creation Of Jack
In his engrossing online account of the birth of his perfume Jack (I’d urge you to click here and check it out) Richard E Grant describes a creation process rich…
“You Have A Brand Here” – An Interview With Carlos Huber Of Arquiste
You never know who you’re going to bump into at Harrods. A few weeks ago, I had some time to kill in London, so I decided to pop up to…
“Frivolity Will Save The World” – An Exclusive Interview With Etienne De Swardt Of Etat Libre D’Orange
During a recent interview with Etienne De Swardt, founder of Etat Libre D’Orange, I asked him if it’s difficult to expand his brand without diluting its personality. “That’s the permanent…